Patanjali Pahwa &Amp;Amp; Urvi Malvania

Stories by Patanjali Pahwa &Amp;Amp; Urvi Malvania

South Indian films are beating Bollywood here too!

South Indian films are beating Bollywood here too!

Rediff.com   10 Oct 2017

he battle has moved to the small screen and guess who's winning? Urvi Malvania reports.

4G is a boon for mobile viewers

4G is a boon for mobile viewers

Rediff.com   5 Oct 2017

Mobile internet penetration has grown thanks to affordable data costs, investments in content and evolution of monetisation avenues

Judwaa scores second time around

Judwaa scores second time around

Rediff.com   3 Oct 2017

Judwaa 2 has given Varun Dhawan his biggest opening day, and his biggest opening weekend.

What do Aamir, Akshay know that SRK, Salman don't?

What do Aamir, Akshay know that SRK, Salman don't?

Rediff.com   25 Sep 2017

Among the A-listers, only Aamir and Akshay consistently deliver hits. They have also been most active is doing projects that go beyond romance or action stories.

Dangal: Bollywood's most successful export

Dangal: Bollywood's most successful export

Rediff.com   25 Sep 2017

Dangal has grossed four-and-half times PK's overseas business.

Kohli set to tee off with Goenka

Kohli set to tee off with Goenka

Rediff.com   20 Sep 2017

Virat Kohli, Sanjiv Goenka to raise funds for celebrity golf tournament

Star looks to score big on Aussie tour

Star looks to score big on Aussie tour

Rediff.com   13 Sep 2017

The entire series consists of the shorter format of cricket, which draws more audiences.

The meteoric rise of Brand Sindhu

The meteoric rise of Brand Sindhu

Rediff.com   12 Sep 2017

The third highest paid endorser after Virat Kohli and MS Dhoni, Sindhu is the highest paid among woman athletes and non-cricket sportspersons in the country, says Urvi Malvania.

Have Salman, SRK lost their mojo at the box office?

Have Salman, SRK lost their mojo at the box office?

Rediff.com   24 Aug 2017

Given the recent spate of commercial flops, has Bollywood become immune to star power?

Star India responsible for Game of Thrones leak?

Star India responsible for Game of Thrones leak?

Rediff.com   7 Aug 2017

The channel has begun forensic investigations into the leak of the next episode, which was put up on Reddit three days before the official release.

Will JioPhone prove to be a TV disruptor?

Will JioPhone prove to be a TV disruptor?

Rediff.com   26 Jul 2017

Competitive price will face stiff challenge from incumbents such as DD Free Dish

Time to launch women's IPL?

Time to launch women's IPL?

Rediff.com   26 Jul 2017

'Women's cricket just had a huge boost with the way our team performed in the World Cup.' 'Why not take advantage and lay the groundwork to launch a women's IPL?'

Sourav Ganguly's new innings: Start-up investor

Sourav Ganguly's new innings: Start-up investor

Rediff.com   24 Jul 2017

The former Team India captain, who has invested in entertainment company Flickstree, in conversation with Romita Majumdar & Urvi Malvania.

Which is the first Indian digital media firm to enter China?

Which is the first Indian digital media firm to enter China?

Rediff.com   20 Jul 2017

Pocket Aces creates content across 3 channels and reaches over 40 million people weekly on its own properties

New Spiderman film casts a wide web of brand tie-ups

New Spiderman film casts a wide web of brand tie-ups

Rediff.com   5 Jul 2017

The movie has attracted 60 brands as merchandise partners and seven media partners

Salman Khan's Tubelight flickers at box office

Salman Khan's Tubelight flickers at box office

Rediff.com   25 Jun 2017

At Rs 21 crore, the film recorded the lowest Eid release opening figures for the star since 2012.

Is Amitabh Bachchan the right choice to promote GST?

Is Amitabh Bachchan the right choice to promote GST?

Rediff.com   23 Jun 2017

The question that is being asked is: Does the GST campaign gain from his all-too-familiar face taking forward its message or will brand fatigue flatten the impact?

The brands Bollywood won't promote

The brands Bollywood won't promote

Rediff.com   22 Jun 2017

Actors and sportspersons are increasingly blacklisting products like colas and fairness creams. Urvi Malvania explores what lies behind the concern among endorsers over brands they promote and how will it impact both.

From June 5, NDTV Profit will be off your TV screen

From June 5, NDTV Profit will be off your TV screen

Rediff.com   2 Jun 2017

NDTV will become a full time infotainment and entertainment channel

Brand Nawaz is out to break stereotypes

Brand Nawaz is out to break stereotypes

Rediff.com   30 May 2017

How a small-town theatre actor is navigating his way in the world of endorsements, using his Bollywood playbook as a guide.